Assignments Blog

Jan 18th

Assignment Twenty Seven: Three Angles

Posted by with 6 Comments

The client has a brand new…

– bike, car, dress, blender, electronic gizmo, cheese grater, hair style –

… that will be featured in an ad in a major consumer magazine.

Front / Left Side / Right Side.

Even angles, even size. That means no long shots for the front shot and tight shots for the side… it needs to be to scale at least to each other. It can be a part of a product, or it could be the whole thing.

They are looking to you for some creative input.

Here is the ‘template’ they are working with… at least the image part. So you deliver to the Project 52 three tall images on one canvas. One image with three smaller images on it. JPEG.

template

If you are a people photographer, think about jewelry, hair styles, hats, dresses… all sorts of fashion accessories that can be shown with three sides.

If you are a food shooter, the smaller utensils should work fine. Table top shooters – this is a no brainer.

The biggest challenge would be to our environmental (architectural shooters) as it will require more scouting and more time. These shots do not have to be done at the same time, so you need a place that looks good in the morning light / afternoon light and a full on shoot at either EVERYTHING in that frame is your responsibility.

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  1. shane
    January 30, 2014 at 3:49 am

    Hey Don (or anyone willing to help!),

    I’m a bit confused this one…

    The images need to show front/left/right of product while maintaining scale throughout the series.

    what trips me up is ‘can be whole or part of product’ which seems to disagree with maintaining scale throughout the series…

    I’d like to lean towards environmental/people but not sure how with the requirements…
    Any examples that I may have missed in the LE flickr group that would help?

    thanks!

  2. Blair Mann
    January 30, 2014 at 6:32 am

    Shane,
    I’m glad I’m not the only one confused with this assignment.
    I think it may be for another reason.
    Are we supposed to have one large image accompanied by three portions of different views?
    I really don’t know. I’ve submitted three different views of the same object within the scale of the template. And it’s pretty small. Needed some creative use in Photoshop to resize.
    This could be totally wrong.

    • Don
      January 30, 2014 at 1:45 pm

      If you start with a full on shot, then stay with it for the total of three.

      However, if you start with a cropped or tight shot, maintain that for the three.

      You can choose to show the entire product or parts of it in the three images, but not change the size relationship.

    • Don
      January 30, 2014 at 1:49 pm

      Three shots are all that is needed – see template.

      If you start with entire “blender” then stay with it for the three shots.

      If you decide you want to come in closer, then stay with that distance for the three shots.

      You have to plan your viewpoint carefully so you know the different challenges the product will create at the three angles.

  3. Julie L'Heureux
    January 30, 2014 at 7:01 pm

    I made the same mistake on taking different angles but not the same size or at least the ones that were in most focus were not the same size. So I scrapped original idea and went with some other photos I took during the shoot.

  4. Brady
    January 30, 2014 at 7:27 pm

    This assignment kicked my butt ;-( I was determined to shoot it as an architectural assignment, but finding suitable subject matter where I could shoot three sides at the same approximate magnification/scale AND shoot wide enough to correct for vertical distortion was a challenge … I made sure on each side that I was shooting at the same focal length AND the same distance from the primary “face” of the object to be able to keep the scale the same across all three images …

    I’ll be coming back to this one once I come across a better architectural subject …